founded by Saroj Kumar Patro in the year 2002 for the manufacturing of mattresses, pillows, cushions, bolsters, bed sheets, linens, etc.
The most trusted brand of the state as well as the nation manufacturing more than 100s variety of products by using state-of-the-art infrastructure. The pan India market with more than 200 dealers network, exclusive stores, and distributors have a good portion of market share achieved an increasing turnover in crores.
Its products are innovative and research-based to give the good sleep and life space. Its USP like Ortho, Ortho-plus, and Ortho-advance are the new products that touched millions of hearts for their quality and comfort. Recently Shoukeen was rewarded as “Brand of the year-Premium quality mattress (Odisha)” in the World signature award -2019, Times business awards, Odisha business awards, and many more.
The second unit of 5 acres at Ramdaspur, Cuttack will have a continuous foaming plant that will manufacture Poly Urethane Foam, metal and nonmetal furniture apart from the wide Mattress and other existing products. Shoukeen’s products are very professionally designed and customized according to the space and need of the user that creating the demand with almost zero customer dissatisfaction.
Saroj Kumar Patro
Its founder Saroj Kumar Patro was dreaming of an Industry while studying management at ISSAN Institute of management, Delhi. Though he had been selected by the top Institutes, he chooses this institute as he can maximum afford this one. The Institute was inside the industrial area of Greater Noida, Delhi. His regular visit to different industries each semester and visits of industrialists and professionals to the institution motivates him in this sector.
Saroj belongs to a humble background. At a very tender age, he had to be a part of the struggle that his parents went through. That hits him hard and grown-up. After his D. Pharma in SCB Medical College, Cuttack, he started a medicine shop in his hometown Rengali. Then he had completed his graduation in science with PCMB. His vision always crossed him to the bookshop just the opposite side of the road and the future openings in NijuktiKhabar motivate him to do an MBA and the rest is the story.
After MBA his first placement at Delhi holds him for 6months only and his entrepreneurial intake pushes him to his state to find out the opportunity. In 2002 he formed Shoukeen as a startup and start making pillows with synthetic staple fiber at the state capital Bhubaneswar. His competence connected him to India’s top mattress manufacturing brands to supply the pillow to them. Hear his study on the setting of an entrepreneur for the development of society offered an industrial plot to start manufacturing on a large scale. Then in 2009, a top brand offered to trade its range of Mattress business in the state. He started with a turnover of 30 lakhs and reached 5 crores. In 2016 he slowed the trading work and started manufacturing its own branded mattresses. Mr. Patro used his extensive marketing skill to have a larger market share and presently running a multi-fold turnover.
Now after 2 decades of experience and goodwill Shoukeen going to set up its 2nd and larger production unit in the industrial area at Ramdaspur, Cuttack. The new unit will not only produce the existing products in large volume but also design and manufacture furniture and fixtures to fulfill all sorts of interior needs.